From Psychology Today:
Could there be more alcohol commercials on TV?
Wow, there is a lot of alcohol being advertised on TV these days. I never really thought about this until the last few years, when addiction treatment came under my direction at the AMITA Health Foglia Family Foundation Residential Treatment Center.
I get the whole need to advertise, but I also feel for those who see these commercials and get triggered with a craving or an urge to drink again. It is so difficult for the patients that I have treated, who have put so much effort into getting sober, to just be pelted constantly by taunts to drink all over again.
If you have a friend or loved one who has been a substance user, I wonder if you would consider doing something to honor their journey to sobriety. Would you consider hosting a sober party at your home? Would you be willing to join them on an outing to a sporting event or concert and be a model for them that those events can be enjoyable even without drinking? And, would you be willing to be a person that they can check in with now and then if they are having a tough day?
This summer, when it is tempting to be out on the deck with a summer cocktail, would you be willing to have a person who is trying to be sober over to your deck and serving some lovely iced teas instead?
It would mean a lot to your friends or family who are trying to remain sober and really show them that there are people out there who support them on their journey.
Have a safe summer and, if needed, a sober one as well.